China-founded e-commerce sites Temu and Shein, which offer goods at an extreme bargain, have announced plans to raise prices for American consumers starting next week. The announcements were made in response to President Donald Trump’s executive order, which is set to end a tariff loophole on low-value imports next month.
Shein, a fast-fashion retailer now based in Singapore, will increase its prices starting on April 25 and has encouraged its shoppers to buy their products “now at today’s rates.”
Multiple outlets reported that Temu, which is owned by the Chinese e-commerce company PDD Holdings, sent out a similar notice as well.
“Due to recent changes in global trade rules and tariffs, our operating expenses have gone up,” Shein said in a statement. “To keep offering the products you love without compromising on quality, we will be making price adjustments starting April 25, 2025.”