Dove has announced a partnership with Zyahna Bryant, a BLM activist who accused a white student of threatening protesters – then admitted she misheard.
The partnership sparked calls for a boycott of Dove products, with some likening the drama to that of Bud Light’s deal with trans influencer Dylan Mulvaney.
Elon Musk said that Dove’s decision to work with the controversial Bryant was ‘messed up.’