In an astounding financial achievement for the month of January, sources have revealed to Axios an unprecedented upswing in fundraising for Haley’s presidential campaign. According to the details provided, the campaign took a quantum leap, securing nearly as much capital in January as it had during the entire preceding quarter.
Amidst the bustling campaign season and despite calls from key party figures for a swift conclusion to the GOP primary, Haley’s financial resources remain robust. This positions her to persist in what some view as an improbable quest for the presidency.
The campaign’s coffers swelled with $16.5 million last month, buoyed significantly by $11.7 million in contributions from grassroots supporters, as per the campaign’s disclosures. Astonishingly, Haley’s team welcomed 69,274 new benefactors, expanding an already vibrant donor base.
The spike in funding witnessed a dramatic increase following an eventful week succeeding the New Hampshire primaries, where online grassroots donations soared beyond the $5 million mark. Contributing to this surge was the heightened attention gained when former President Trump issued a stark warning to potential contributors, indicating a possible ban from the “MAGA camp” should they back Haley. This threat, however, seemed to ignite even more fervent support.
Mark Harris, the principal strategist behind the pro-Haley super PAC ‘Stand for America’, articulated the sentiment perfectly: “It was just a sort of gasoline on the fire,” illustrating the fiery dedication and momentum that now propels the campaign.
Haley is scheduled to partake in a series of 10 fundraising events scattered over the forthcoming fortnight, hitting significant states including California, Florida, New York, and Texas. At these gatherings, she aims to bolster her financial bedrock, appealing particularly to the influential mega-donors who have historically been instrumental to her political ascendancy.
Financial reports for January are anticipated by February 20, and available information indicates that Haley’s campaign has operated with fiscal prudence, amassing more in revenue than it has expended in 2023. This contrasts with the cash flow of competitors within her party—such as Donald Trump, Florida Governor Ron DeSantis, and Senator Tim Scott (R-S.C.)—who have reportedly expended more than they have managed to fundraise.
As the political landscape waxes ever dynamic, the vitality and resilience evident in Haley’s fundraising efforts hint at a campaign with unwavering resolve and the potential to shape a consequential chapter in the narrative of American politics.