The National Football League will stencil the phrase “Choose Love” in the back of the end zone at Caesars Superdome in New Orleans for Sunday’s Super Bowl LIX (59) game between the Kansas City Chiefs and the Philadelphia Eagles.
“The Super Bowl is often a snapshot in time and the NFL is in a unique position to capture and lift the imagination of the country,” NFL spokesperson Brian McCarthy told CNN in a statement.
The other end zone will have the message “It Takes All of Us.”
Last year’s Super Bowl between the Chiefs and San Francisco 49ers at Allegiant Stadium in Las Vegas had “End Racism” on one of the end zones.
According to The Athletic, this will be the first time that “End Racism” is not used in the big game since 2021.
Teams have used other phrases such as “End Racism,” “Stop Hate,” “Choose Love,” or “Vote” on their home fields this past season. The league started the field stencils in 2020 as part of its Inspire Change social justice initiative.