Super Bowl LVIII will be played Sunday evening in Las Vegas between the San Francisco 49ers and defending NFL champions Kansas City Chiefs.
While the game is expected for sports fans to be a close, exciting contest, as in past years the surround events are just as intriguing, if not more, to many Americans.
Much of the country has been enthralled by the romance between Chiefs star receiver Travis Kelse and female singer-songwriter Taylor Swift.
Whether Swift came attend the game after a concert in Japan is of major interest to many.
Also the average ticket price on Ticketmaster is reportedly, roughly $6,500.
A 30-second TV commercial is about $7 million, roughly the same as last year.
The new commercials are among the most clever of the year and attract many non-football fans.